COKE & OBESITY: The Sugar Epidemic

Sugar loaded drinks like Coca-Cola and Pepsi are responsible for the obesity and diabetes epidemic that the world has been plunged into. I don't know if cocacola actually made this video, or someone made it in their name. But it is a worthy watch. -Pushkaraj S Shirke Director, ProjectBattlefit

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THE MASTERCLASS OF MUSCLE: BENCHPRESS

The Third episode of THE MASTERCLASS OF MUSCLE explores the third of the most important triad of muscle building - THE BENCHPRESS. Kaizzad Capadia, the grand master of strength training, takes you through the fine details of the proper form and technique that can help you lift not just better, but stronger and heavier. PS: THE … Continue reading THE MASTERCLASS OF MUSCLE: BENCHPRESS

SQUATS: MASTERCLASS OF MUSCLE

THE MASTERCLASS OF MUSCLE was a show I had conceptualised and hosted with my coach and the foremost strength training authority in India - Kaizzad Capadia. The show was an AFP for Neulife, a supplement superstore brand I was managing back then. This segment of the very popular series delves into the first of the most important triad of muscle building - SQUATS. Kaizzad Capadia, the grand master of strength training, takes you through the fine details of the proper form and technique that can help you lift not just better, but stronger and heavier.